Limpopo is a land of legend. Home to ancient lands and pre-historic secrets.
It is a land of beautiful and contrasting landscape, which is typical of Africa hence it has become a favourite destination for leisure and adventure travellers worldwide. This adventurous province prides itself of its unique region of infinite scenic beauty with a great diversity of natural and manmade attractions, rich cultural heritage and an abundance of wildlife and nature-based tourism opportunities.
The province shares borders with the neighbouring SADC (Southern Africa Development Community) countries of Botswana in the western side, Mozambique on the east and Zimbabwe in the north.
The Limpopo Economic Development Agency (LEDA) was established in terms of the LEDA Act 5 of 2016. The establishment of LEDA culminated in the amalgamation of four historical agencies, namely: Trade and Investment Limpopo (TIL), the Limpopo Business Support Agency (LIBSA), the Limpopo Agricultural Development Corporation (LADC) and the Limpopo Economic Development Enterprise (LimDev).
The amalgamated of the economic development agencies was officially announced by the Premier in February 2010 in the State of the Province Address. As a micro Economic Policy imperative, LEDA is envisaged to implement programmes based key economic policy directives.
Founded in 2004, Global Africa Network Media (Pty) Ltd (GAN) is a business-to-business print and digital media company based in Cape Town, South Africa.
Brand South Africa was established in August 2002 to help create a positive and compelling brand image for South Africa.
At that time, the world was unsure about what to think of South Africa, with many different messages being sent out by various sources. This did very little to build the country’s brand and it was evident that to attract tourism and investment there was a need to co-ordinate marketing initiatives to make them more effective.
This led to the creation of Brand South Africa, whose main objective is the marketing of South Africa through the Brand South Africa campaign.
There are many benefits to having a consolidated brand image, with the most important being that a consistent Brand South Africa message creates strategic advantages in terms of trade and tourism for the country in an increasingly competitive marketplace.
